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Coca-Cola
Posters
In the past, there was only one Coca-Cola. But just like it, the world has changed. With the One Brand Strategy, Coca-Cola updated its old posters, celebrating new choices. We made paintings of characters from a selected casting, people with a real and unique story. Each character has represented as an old version poster, changing the original meaning to the present days.
Client
Coca-Cola
Agency
David São Paulo
Project
Posters

















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Credits
Client Coca-Cola·
Agency David São Paulo·
Project Posters·
Art Director Jean Zamprogno·
Copywriter Fernando Pellizzaro·
Agency David São Paulo·
Project Posters·
Art Director Jean Zamprogno·
Copywriter Fernando Pellizzaro·
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