Our creative journey meticulously involved developing the design of the logo, lettering, and label for this special edition of the beer. For the materialization of the label, we skillfully employed the artisanal technique of metal engraving, an approach that creates a particularly captivating visual effect on the image. Stemming from this printed matrix, we followed a strategic sequence of processes, including scanning, vectorization, and refinement, culminating in the final result that is deftly applied to the beer label.
Agency Santa Clara·
Campaign Öktö Beer·