Diablo IV
El Jardín del Infierno
Drawing inspiration from the magnificent triptych of 1494, "The Garden of Earthly Delights" by Bosch, we brought forth the "Garden of Inferno." This painting is one of the most visited in Spain and now takes on a much darker approach, reflecting the medieval atmosphere and the duality between good and evil present in the game.
Our reinterpretation is rich in references and parallels, beginning with a composition of three panels depicting heaven and hell, good and evil. In the center, we find Lilith as "the temptation, the demonic discourse that lures peasants into evil." The Garden of Inferno faithfully conveys the desired message of Bosch: the destiny of humanity and the daily struggle between good and evil. "The Garden of Earthly Delights" represents "ordered madness, the mixture of the sacred and the profane, the chaos of life with indescribable imagination," making it a universal icon.
The artwork will be exhibited at the Prado Museum in Madrid and features various passages from the game, becoming a significant ritual for both art enthusiasts and game fans.
Client
Agency
Campaign
Credits
Agency DUDE London·
Campaign El Jardín del Infierno·
Creative Director Andre Maciel·
Account Director Tina Castro·
Head of Planning Leticia Alves·
Planning Beatriz Perrote·
Head of Production Laryssa Andrade·
Producer Felipe Ribs·
Executive Account Camila Holzmann, Giovana Destro·
Head of Art Ícaro Yuji·
Illustrators Rafael Duque, Victor Goularte, Diego Abreu, Pedro Gabriel, Bob Souzza, Estevan Silveira, Rafael Sarmento, Rodrigo Sansei, Bruno Ferrante·
Animation Director Cesar Maciel·
Animators Ramona Krüger, Doug Alexis, Antonio Juan Gonzalez·
Audio Vox Haus·