7 — 35
Share the Project
+See Infos

Johnnie Walker

110 years of Striding Man

Johnnie Walker - 110 years of Striding Man
To celebrate 110 years of the Striding Man, Johnnie Walker’s icon, CP+B created an integrated campaign inspired by the landmark years in the history of the brand. Each Label represented a period of this legendary character, showing how aesthetic was changed trough the years.
The posters come to life through an animation produced by Vetor Zero, a tribute to the famous line “Keep Walking.” We also made the art for 1929’s movie part, which was an adaptation from the original poster to a wide-screen view.

Client

Johnnie Walker

Agency

CP+B Brazil

Campaign

110 years of Striding Man
Johnnie Walker - 110 years of Striding Man
Johnnie Walker - 110 years of Striding Man
Johnnie Walker - 110 years of Striding Man
Johnnie Walker - 110 years of Striding Man
Johnnie Walker - 110 years of Striding Man

Film - 110 Years of Striding Man

Johnnie Walker - 110 years of Striding Man
Johnnie Walker - 110 years of Striding Man
Johnnie Walker - 110 years of Striding Man
Johnnie Walker - 110 years of Striding Man

Video Case

Credits

Client Johnnie Walker·
Agency CP+B Brazil·
Campaign 110 years of Striding Man·
Creation Pedro Galdi, Nicholas Bergantin, Mihail Aleksandrov, Luiz Paccillo, Willian Oliveira·
Film Vetor Zero·
Direction Mateus de Paula Santos, Nando Cohen, Diogo Kalil·
Illustration (1929) Black Madre·

Awards & Recognition

4x
1x
2018
CCSP — Gold
Category: Integraded Capaign — Agency: CP+B Brasil — Client: Johnnie Walker — Campaign: 110 Yeras of Striding Man
2018 • CCSP — Gold • Category: Integraded Capaign — Agency: CP+B Brasil — Client: Johnnie Walker — Campaign: 110 Yeras of Striding Man
2018
CCSP — Silver
Category: Design — Agency: CP+B Brasil — Client: Johnnie Walker — Campaign: 110 Yeras of Striding Man
2018 • CCSP — Silver • Category: Design — Agency: CP+B Brasil — Client: Johnnie Walker — Campaign: 110 Yeras of Striding Man
2018
CCSP — Bronze
Category: OOH — Agency: CP+B Brasil — Client: Johnnie Walker — Campaign: 110 Yeras of Striding Man
2018 • CCSP — Bronze • Category: OOH — Agency: CP+B Brasil — Client: Johnnie Walker — Campaign: 110 Yeras of Striding Man
2018
CCSP — Bronze
Category: Promo & Activation — Agency: CP+B Brasil — Client: Johnnie Walker — Campaign: 110 Yeras of Striding Man
2018 • CCSP — Bronze • Category: Promo & Activation — Agency: CP+B Brasil — Client: Johnnie Walker — Campaign: 110 Yeras of Striding Man
2018
Wave Festival — Silver
Category: Design — Agency: CP+B Brasil — Client: Johnnie Walker — Campaign: 110 Yeras of Striding Man
2018 • Wave Festival — Silver • Category: Design — Agency: CP+B Brasil — Client: Johnnie Walker — Campaign: 110 Yeras of Striding Man
Search on Archive
Animation·Concept Art·Design·Fine Art·Johnnie Walker·Package·Painting·Paper·Perspective·Poster·Process·Sketch·Striding Man·Vanish Point·Vintage·
ENG
·
POR
© 2010 — 2020 Black Madre