O Team Brasileiro
Nike - O Team Brasileiro
The campaign, titled "O Team Brasileiro", brought back to life the concept of "the Brazilian Team", as the national team was called back in 1919. The new yet retro cards transformed Brazilian players Neymar, Philippe Coutinho, Arthur, Casemiro, and Marquinhos into collectible cards for various sports from that era.
All graphic elements—the illustrations, typography, icons, and numbers—were also handmade and produced through a process of chalcography that imprinted the images from the copper plates.
Agency Wieden+Kennedy São Paulo·
Campaign O Team Brasileiro·
Executive Creative Directors Eduardo Lima e Renato Simões·
Head of Art Bruno Oppido·
Art Director Leone Damião·
Copywriter Adriano Sato·
Motion Graphics Eduardo Oliveira·
Production Company Black Madre·
Head of Businnes and Account Tina Castro·
Coordinator Producer Letícia Alves·
Illustration Andre Maciel, Rafael Duque·
Craft Illustration Andre Maciel·