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Yanomami

A Horror Story

(... you can't sleep, you can't hide. It's no use isolating yourself; it's no use praying...) This sounds like a Halloween's story, but unfortunately, it's not, and it's happening right now. This campaign created by W+K São Paulo for Socioambiental Institute aims to combat the growing mining, the advance of deforestation, and contact with COVID-19, threats that devastate the Yanomami indigenous people live in the Amazon rainforest, on the border between Venezuela and Brazil. Sign the petition: foragarimpoforacovid.org

Client

Instituto Socioambiental

Agency

Wieden+Kennedy São Paulo

Campaign

Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story
Yanomami - A Horror Story

Credits

Client Instituto Socioambiental·
Agency Wieden+Kennedy São Paulo·
Campaign Yanomami - A Horror Story·
Diretor Executivo de Criação Eduardo Lima, Renato Simões·
Creative Directors Fabiano Higashi, Mariana Borga·
Art Director Pedro Gabbay·
Copywriter Pedro Gabbay·
Head of Art - Black Madre Andre Maciel·
Managing Production - Black Madre Letícia Alves·
Illustrators - Black Madre Priwi, Leo Soares, Ícaro Yuji, Bob Souza·
Animation - Black Madre Cesar Maciel·
Motion Graphics Estevão Puggina, Cristian Balzano·
ENG
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POR
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